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	<title>Whiter Image Blog &#187; beauty industry</title>
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	<link>http://blog.whiterimage.com</link>
	<description>Teeth Whitening Products and the Teeth Whitening Industry</description>
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		<title>Whiter Image the Preferred Teeth Whitening Provider in Spa Wars</title>
		<link>http://blog.whiterimage.com/whiter-image-the-preferred-teeth-whitening-provider-in-spa-wars/</link>
		<comments>http://blog.whiterimage.com/whiter-image-the-preferred-teeth-whitening-provider-in-spa-wars/#comments</comments>
		<pubDate>Wed, 09 Mar 2011 22:49:55 +0000</pubDate>
		<dc:creator>whiterimage</dc:creator>
				<category><![CDATA[In The News]]></category>
		<category><![CDATA[beauty industry]]></category>
		<category><![CDATA[lora condon]]></category>
		<category><![CDATA[preferred teeth whitening provider]]></category>
		<category><![CDATA[spa wars]]></category>
		<category><![CDATA[Teeth Whitening]]></category>
		<category><![CDATA[teeth whitening pens]]></category>
		<category><![CDATA[Whiter Image]]></category>

		<guid isPermaLink="false">http://blog.whiterimage.com/?p=493</guid>
		<description><![CDATA[Whiter Image featured as the preferred teeth whitening provider for the beauty industry in the smash hit new book "Spa Wars - The Ugly Truth About the Beauty Industry", by celebrity esthetician Lora Condon.]]></description>
			<content:encoded><![CDATA[<p>&#8220;Whiter Image featured as the preferred teeth whitening provider for the beauty industry in the smash hit new book &#8220;Spa Wars &#8211; The Ugly Truth About the Beauty Industry&#8221;, by celebrity esthetician Lora Condon with over 13 years of professional experience.  Spa Wars is filled with hysterical stories and practical beauty tips and tricks.  Lora also busts through many beauty myths and empowers the consumer with incredible and unbiased information.  She also arms the consumer with a list of her favorite and most trusted products, services, therapists and organizations.&#8221;</p>
<p><img class="aligncenter size-full wp-image-494" title="screen shot of book mention" src="http://blog.whiterimage.com/wp-content/uploads/2011/03/screen-shot-of-book-mention.png" alt="" width="560" height="210" /></p>
<p>–Whiter Image</p>
<p>Whiter Image is proud to offer some of the most innovative, effective, and beautifully packaged teeth whitening solutions in the market.  We provide special offers for our Social Media friends.  To see our current offer go to our Facebook Fan page by clicking here =&gt; <a href="http://on.fb.me/wiBSfpFP" target="_blank">http://on.fb.me/wiBSfpFP</a></p>
<p>When you click the Like button you will be able to access your Social Coupon to use on either the <a href="http://www.whiterimage.com:80/product-whiter-image-teeth-whitening-pen.html" target="_blank">TOGO Teeth Whitening Pen</a> or the <a href="http://www.whiterimage.com:80/product-chic-flic-teeth-whitening-pen-lip-plumper-led-light-mirror.html" target="_blank">Chic Flick Lip Plumper/Teeth Whitener</a>.</p>
]]></content:encoded>
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		<title>WHITER IMAGE PARTNERS WITH SOLUTIONS FOR SALONS</title>
		<link>http://blog.whiterimage.com/whiter-image-partners-with-solutions-for-salons/</link>
		<comments>http://blog.whiterimage.com/whiter-image-partners-with-solutions-for-salons/#comments</comments>
		<pubDate>Wed, 23 Dec 2009 13:41:49 +0000</pubDate>
		<dc:creator>whiterimage</dc:creator>
				<category><![CDATA[In The News]]></category>
		<category><![CDATA[Press]]></category>
		<category><![CDATA[beauty industry]]></category>
		<category><![CDATA[Chic-Flic]]></category>
		<category><![CDATA[Chic-Flic ToGO Whitening Pen]]></category>
		<category><![CDATA[education]]></category>
		<category><![CDATA[salon education]]></category>
		<category><![CDATA[solutions for salons]]></category>
		<category><![CDATA[Teeth Whitening]]></category>
		<category><![CDATA[ToGo Teeth Whitening Pen]]></category>
		<category><![CDATA[Whitening]]></category>
		<category><![CDATA[Whiter Image]]></category>

		<guid isPermaLink="false">http://whiterimageblog.com/?p=226</guid>
		<description><![CDATA[Whiter Image, a leader in the $14 billion teeth whitening industry, has joined Solutions for Salons as a partner.  The two companies previously worked together to produce a webinar entitled “New Profit Centers for Your Salon: Leveraging More Revenue from Current Customers and Expanding Your Customer Base.” This recognition from Solutions for Salons reaffirms Whiter [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.whiterimage.com">Whiter Image</a>, a leader in the $14 billion teeth whitening industry, has joined Solutions for Salons as a partner.  The two companies previously worked together to produce a webinar entitled “New Profit Centers for Your Salon: Leveraging More Revenue from Current Customers and Expanding Your Customer Base.”</p>
<p>This recognition from Solutions for Salons reaffirms Whiter Image’s place in the beauty industry.  Whiter Image products are already carried in over 1,500 locations worldwide, and the company is rapidly expanding.  With its excellent reputation has a maker of excellent products, Whiter Image is now being recognized by a leader in the salon education industry for its work.</p>
<p>“I love what Whiter Image is doing for all of it customers. The uniqueness and ease of use of their business solutions, the variety of solution choices at every income level and the highly impressive clients they are currently working with ties right into our intention and business model. To provide trusted and reliable solutions to all areas of our industry,” said Dennis O’Connor, President of Solutions for Salons.</p>
<p>The partnership between the two companies is one that makes complete sense.  Both companies are leaders in their respective industries, and they both take care to educate clients and ensure salons are successful.  As <a href="http://www.whiterimage.com/professional/about-whitening.html" target="_blank">teeth whitening</a> becomes a larger profit center at salons, Whiter Image expects to grow its education program through Solutions for Salons.</p>
<p><strong>Why Teeth Whitening:</strong> Customers who frequent spas and salons are aesthetically driven customers looking for ways to improve their appearance.  Whiter Image recognizes this need and provides products that help them to achieve their goals.  The products our easy to cross-promote with existing product lines as well as future ones.  Whiter Image realizes that these needs exist, and the company is able to help make your product lines well-rounded by including teeth whitening products.</p>
<p><strong> </strong></p>
<p><strong>Teeth Whitening in the Beauty Industry:</strong> The rapidly growing beauty market is the prime place for teeth whitening products.  It is about finding new ways to drive sales with products such as Whiter Image that compliment current products and services.  Teeth whitening products often result in repeat sales from customers as well as opportunities for new sales with their friends and family.</p>
<p><strong>Whiter Image Products:</strong> Whiter Image has been a leader in the teeth whitening industry for over two years.  With excellent name and product recognition, customers have seen the brand in magazines such as <em>Shape</em> and <em>USWeekly</em>, and they know it works.  Whiter Image carries <a href="http://www.whiterimage.com/professional/premium-chairside-whitening.html" target="_blank">three products</a>: TOGO Pens, the Chic-Flic, and Premium Prefilled Trays for use with L.E.D. lights.  All three items provide customers with exceptional results quickly.  “At the end of the day, vanity has a continuity even in challenging times and the same person who is getting hair highlights or a French manicure is likely interested in white teeth. Why shouldn’t salons take that share of wallet as well versus letting the customer walk out the door and spend their teeth whitening dollars elsewhere?” says Brad Stevens, Founding Partner.</p>
<p>You can learn more about Whiter Image by checking out the new video: <a href="http://www.youtube.com/watch?v=kjbmsFxpl-4">http://www.youtube.com/watch?v=kjbmsFxpl-4</a>.</p>
<p>You can visit Whiter Image’s page on Solutions for Salons here: <a href="http://www.solutionsforsalons.com/yourpartners.php?vendorid=10">http://www.solutionsforsalons.com/yourpartners.php?vendorid=10</a></p>
<p><span style="text-decoration:underline;">About Whiter Image</span></p>
<p>Whiter Image is proud to be a leader in the teeth whitening industry offering some of the most innovative, effective, and beautifully packaged solutions in the market. The company primarily distributes whitening systems and retail products to premium accounts in the spa, salon, tanning and beauty markets both domestic and internationally. Whiter Image is a founding member of the Council for Cosmetic Teeth Whitening and a co-author of industry best practices with a reputation for outstanding results, affordability, and unsurpassed customer support. <a href="http://www.whiterimage.com/">www.whiterimage.com</a></p>
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		<title>Whiter Image is a Great Stocking Stuffer</title>
		<link>http://blog.whiterimage.com/whiter-image-is-a-great-stocking-stuffer/</link>
		<comments>http://blog.whiterimage.com/whiter-image-is-a-great-stocking-stuffer/#comments</comments>
		<pubDate>Mon, 07 Dec 2009 19:17:39 +0000</pubDate>
		<dc:creator>whiterimage</dc:creator>
				<category><![CDATA[In The News]]></category>
		<category><![CDATA[Press]]></category>
		<category><![CDATA[Whiter Image]]></category>
		<category><![CDATA[beauty industry]]></category>
		<category><![CDATA[beauty products]]></category>
		<category><![CDATA[Chic-Flic]]></category>
		<category><![CDATA[Chic-Flic ToGO Whitening Pen]]></category>
		<category><![CDATA[Christmas]]></category>
		<category><![CDATA[Christmas gifts]]></category>
		<category><![CDATA[gifts for friends]]></category>
		<category><![CDATA[gifts for husband]]></category>
		<category><![CDATA[gifts for wife]]></category>
		<category><![CDATA[Lip Gloss Plumper Pen]]></category>
		<category><![CDATA[Lip Plumper]]></category>
		<category><![CDATA[stocking stuffers]]></category>
		<category><![CDATA[Teeth Whitening]]></category>
		<category><![CDATA[ToGo Teeth Whitening Pen]]></category>
		<category><![CDATA[ToGO Whitening Pen]]></category>
		<category><![CDATA[White Image]]></category>
		<category><![CDATA[Whitening]]></category>
		<category><![CDATA[Whiter Image ToGO Whiteing Pen]]></category>
		<category><![CDATA[wine]]></category>

		<guid isPermaLink="false">http://whiterimageblog.com/?p=209</guid>
		<description><![CDATA[Whiter Image, a leader in the $14 billion teeth whitening industry, wants to remind its customers that both the TOGO Whitening Pen and Chic-Flic TOGO Whitening and Lip Gloss Plumper Pen are great stocking stuffers this holiday season. In honor of the holidays, Whiter Image is offering its customers 15% off + FREE SHIPPING using [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.whiterimage.com" target="_blank">Whiter Image</a>, a leader in the $14 billion teeth whitening industry, wants to remind its customers that both the TOGO Whitening Pen and Chic-Flic TOGO Whitening and Lip Gloss Plumper Pen are great stocking stuffers this holiday season.</p>
<p>In honor of the holidays, Whiter Image is offering its customers 15% off + FREE SHIPPING using code IMAGE2.</p>
<p><a href="http://s86871.gridserver.com/wp-content/uploads/2009/12/stocking3prlversion.jpg"><img class="alignleft size-medium wp-image-210" title="stocking3PRLversion" src="http://s86871.gridserver.com/wp-content/uploads/2009/12/stocking3prlversion.jpg?w=143" alt="" width="143" height="300" /></a>The Whiter Image TOGO Whitening Pen offers the hottest new way to <a href="http://www.whiterimage.com/product-whiter-image.html" target="_blank">whiten your teeth</a> and give them a brilliant shine on-the-go for both men and women.  You’ll have quick results just by using the pen a few times each day.  Each pen contains enough solution for 60+ applications and retails for $29.95.</p>
<p>The Whiter Image Chic-Flic TOGO Whitening and Lip Gloss Plumper Pen is a perfect combination! Brighten your <a href="http://www.whiterimage.com/professional/smile-design-process.html" target="_blank">smile</a> using our proprietary, premium strength teeth whitening gel with a refreshing mint flavor. On the flip side, plump and gloss your lips with our vanilla flavored lip gloss plumper.  The blue base goes on clear, but makes your smile look even brighter.  Mini LED lights and mirrors make application a cinch. The Chic-Flic retails for $39.95.</p>
<p>Both pens are easy to use with no messy trays or strips.  They are <a href="http://www.whiterimage.com/product-whiter-image.html" target="_blank">safe for sensitive teeth</a> and freshen breath.  These easy-to-use pens can also erase wine and coffee stains after those holiday dinners!  Just wipe on and go!</p>
<p>The pens are available for sale on the website: <a href="http://www.whiterimage.com/">http://www.whiterimage.com</a>.</p>
<p>You can learn more about Whiter Image by checking out the new video: <a href="http://www.youtube.com/watch?v=kjbmsFxpl-4">http://www.youtube.com/watch?v=kjbmsFxpl-4</a>.</p>
<p><strong>Why Teeth Whitening:</strong> Customers who frequent spas and salons are aesthetically driven customers looking for ways to improve their appearance.  Whiter Image recognizes this need and provides products that help them to achieve their goals.  The products our easy to cross-promote with existing product lines as well as future ones.  Whiter Image realizes that these needs exist, and the company is able to help make your product lines well-rounded by including teeth whitening products.</p>
<p><strong> </strong></p>
<p><strong>Teeth Whitening in the Beauty Industry:</strong> The rapidly growing beauty market is the prime place for teeth whitening products.  It is about finding new ways to drive sales with products such as Whiter Image that compliment current products and services.  Teeth whitening products often result in repeat sales from customers as well as opportunities for new sales with their friends and family.</p>
<p><strong>Whiter Image Products:</strong> Whiter Image has been a leader in the teeth whitening industry for over two years.  With excellent name and product recognition, customers have seen the brand in magazines such as <em>Shape</em> and <em>USWeekly</em>, and they know it works.  Whiter Image carries three products: TOGO Pens, the Chic-Flic, and Premium Prefilled Trays for use with L.E.D. lights.  All three items provide customers with exceptional results quickly.  “At the end of the day, vanity has a continuity even in challenging times and the same person who is getting hair highlights or a French manicure is likely interested in white teeth. Why shouldn’t salons take that share of wallet as well versus letting the customer walk out the door and spend their teeth whitening dollars elsewhere?” says Brad Stevens, Founding Partner.</p>
<p><span style="text-decoration:underline;"> </span></p>
<p><span style="text-decoration:underline;">About Whiter Image</span></p>
<p>Whiter Image™ is proud to be a leader in the teeth whitening industry as a founding member of the Council for Cosmetic Teeth Whitening and an author of industry best practices as chosen by industry leaders.  Whiter Image recognizes the importance of offering advanced teeth whitening products comprised of innovation, ease of use, the highest quality ingredients, affordability, and unsurpassed customer support. <a href="http://www.whiterimage.com/">www.whiterimage.com</a>.</p>
<p><a href="http://www.prlog.org/10442113-whiter-image-is-great-stocking-stuffer.html" target="_blank">Original text here</a></p>
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		<title>In Touch Massage &amp; Day Spa Includes Whiter Image in Gift Bags for Crop for the Cure</title>
		<link>http://blog.whiterimage.com/in-touch-massage-day-spa-includes-whiter-image-in-gift-bags-for-crop-for-the-cure/</link>
		<comments>http://blog.whiterimage.com/in-touch-massage-day-spa-includes-whiter-image-in-gift-bags-for-crop-for-the-cure/#comments</comments>
		<pubDate>Tue, 01 Dec 2009 15:30:31 +0000</pubDate>
		<dc:creator>whiterimage</dc:creator>
				<category><![CDATA[Account Success Stories]]></category>
		<category><![CDATA[In The News]]></category>
		<category><![CDATA[Press]]></category>
		<category><![CDATA[beauty industry]]></category>
		<category><![CDATA[beauty products]]></category>
		<category><![CDATA[breast cancer research]]></category>
		<category><![CDATA[Chic-Flic ToGO Whitening Pen]]></category>
		<category><![CDATA[Crop for the Cure]]></category>
		<category><![CDATA[In Touch Massage & Day Spa]]></category>
		<category><![CDATA[Lip Gloss Plumper Pen]]></category>
		<category><![CDATA[Lip Plumper]]></category>
		<category><![CDATA[scrapbooking]]></category>
		<category><![CDATA[Susan G. Komen]]></category>
		<category><![CDATA[Teeth Whitening]]></category>
		<category><![CDATA[Whiter Image]]></category>

		<guid isPermaLink="false">http://whiterimageblog.com/?p=205</guid>
		<description><![CDATA[In Touch Massage &#38; Day Spa announced today its donation of $4,500 to the Susan G. Komen for the Cure Foundation. On November 14th, the spa hosted its first annual Crop for the Cure event to increase awareness about breast cancer, honor those affected by the disease and to raise money to find a cure. [...]]]></description>
			<content:encoded><![CDATA[<p>In Touch Massage &amp; Day Spa announced today its donation of $4,500 to the Susan G. Komen for the Cure Foundation. On November 14th, the spa hosted its first annual Crop for the Cure event to increase awareness about breast cancer, honor those affected by the disease and to raise money to find a cure.</p>
<p>An avid scrapbooker herself, In Touch Massage &amp; Day Spa owner, Shannah Tenner wanted to create an event that had all of the elements of a good scrap-a-thon while adding a few surprises. Each participant received 12 hours of scrapbooking, a six-foot individual workspace, brunch, dinner, snacks, drinks, dessert, and gift bags that included more than $75 worth of spa gifts and scrapbooking supplies.</p>
<p>Prizes given away were Hanky Panky gift boxes, Plush knee socks, a personal class at Paper Source, 300 free prints from Hooper Camera, Skin2Skin skin care kit, Neulash eyelash conditioners, PJ Salvage silk chemise, a bottle of Sarah Horowitz parfume, a Stampin&#8217; Up gift basket, Be Blessed scrapbook supplies, goodie-bags stuffed full of scrapbook supplies from Treasured Memories, bath bombs from Moon&#8217;s Harvest, Therapearl hot/cold eye masks, Herban moisturizing shea balms,<a href="http://www.whiterimage.com" target="_blank"> Whiter Image</a> Chic-Flic teeth whitening pens, Justin Blair Co. moisturizing socks, foot scrub and foot balm and VK Lip Seduction lip glosses.</p>
<p>In Touch’s licensed and trained massage therapist, Jessica Bakey gave 15-minute chair massages and donated 100% of her fees to Susan G. Komen. Dianna Morris, licensed nail technician, performed spa pedicures while participants worked on their scrapbooks. Jennifer Mackie, wine expert, surprised everyone with a complimentary tasting; pouring samples from local Southern California wineries.</p>
<p>Co-sponsors of the event included Treasured Memories, Café Sportif, and lifestyle trends expert, Romy Schorr of www.RomyRaves.com.</p>
<p>In Touch is located inside the prestigious Spectrum Club in Thousand Oaks.  Every In Touch client receives free access to the award-winning fitness center and it’s large selection of classes.  The Spectrum Club offers state-of-the-</p>
<div id="bd">art fitness equipment, a swimming pool, eucalyptus steam rooms and dry saunas.  His and her separate locker rooms are available complete with all of the amenities.</p>
<p>In Touch’s hours as are as unique as their location &#8211; they take their first appointment at 7:30 a.m. and the last appointment at 9:15 p.m., seven days a week.  For more information or to book an appointment please call 805-778-1771 or visit the website: www.InTouchDaySpa.net.</p>
</div>
<div>{<a href="http://www.prlog.org/10433208-in-touch-massage-day-spa-donates-4500-to-the-susan-komen-for-the-cure-foundation.html" target="_blank">original release</a>}</div>
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		<title>Whiter Image kicks off new promotion in South Africa!</title>
		<link>http://blog.whiterimage.com/whiter-image-kicks-off-new-promotion-in-south-africa/</link>
		<comments>http://blog.whiterimage.com/whiter-image-kicks-off-new-promotion-in-south-africa/#comments</comments>
		<pubDate>Fri, 20 Nov 2009 21:03:07 +0000</pubDate>
		<dc:creator>whiterimage</dc:creator>
				<category><![CDATA[Account Success Stories]]></category>
		<category><![CDATA[In The News]]></category>
		<category><![CDATA[Whiter Image]]></category>
		<category><![CDATA[beauty industry]]></category>
		<category><![CDATA[beauty products]]></category>
		<category><![CDATA[product]]></category>
		<category><![CDATA[South Africa]]></category>
		<category><![CDATA[Teeth Whitening]]></category>
		<category><![CDATA[ToGo Teeth Whitening Pen]]></category>
		<category><![CDATA[ToGO Whitening Pen]]></category>

		<guid isPermaLink="false">http://whiterimageblog.com/?p=190</guid>
		<description><![CDATA[With our presence in South Africa rapidly growing, we decided it was time to give our customers a little something extra.  Now found in over 26 locations across the country, Whiter Image is proud to give away a TOGO Whitening Pen with each Premium Whitening Treatment!]]></description>
			<content:encoded><![CDATA[<p>With our presence in South Africa rapidly growing, we decided it was time to give our customers a little something extra.  Now found in over 26 locations across the country, <a href="http://www.whiterimage.com" target="_blank">Whiter Image</a> is proud to give away a TOGO Whitening Pen with each <a href="http://www.whiterimage.com" target="_blank">Premium Whitening Treatment</a>!</p>
<p><a href="http://s86871.gridserver.com/wp-content/uploads/2009/11/lra-newsletter-ad-free-penwophone2.jpg"><img class="aligncenter size-medium wp-image-194" title="LRA Newsletter ad - free penwophone" src="http://s86871.gridserver.com/wp-content/uploads/2009/11/lra-newsletter-ad-free-penwophone2.jpg?w=215" alt="" width="338" height="471" /></a></p>
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		<title>Whiter Image and Universal Comanies Team Up for Educational Webinar</title>
		<link>http://blog.whiterimage.com/whiter-image-and-universal-comanies-team-up-for-educational-webinar/</link>
		<comments>http://blog.whiterimage.com/whiter-image-and-universal-comanies-team-up-for-educational-webinar/#comments</comments>
		<pubDate>Tue, 17 Nov 2009 21:53:49 +0000</pubDate>
		<dc:creator>whiterimage</dc:creator>
				<category><![CDATA[In The News]]></category>
		<category><![CDATA[Whiter Image]]></category>
		<category><![CDATA[beauty industry]]></category>
		<category><![CDATA[beauty products]]></category>
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		<category><![CDATA[Universal Companies]]></category>
		<category><![CDATA[webinars]]></category>
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		<guid isPermaLink="false">http://whiterimageblog.com/?p=187</guid>
		<description><![CDATA[Atlanta, GA (November 16, 2009) – Whiter Image, a leader in the $14 billion teeth whitening industry, had the pleasure of teaming up with Universal Companies recently to present a webinar entitled New Profit Centers for Your Salon and Spa. Universal Companies is the leading single-source supplier to the spa industry.  The company has created [...]]]></description>
			<content:encoded><![CDATA[<p><strong>Atlanta, GA (November 16, 2009)</strong> – <a href="http://www.whiterimage.com" target="_blank">Whiter Image,</a> a leader in the $14 billion teeth whitening industry, had the pleasure of teaming up with Universal Companies recently to present a webinar entitled <span style="text-decoration:underline;">New Profit Centers for Your Salon and Spa</span>.</p>
<p><a href="http://s86871.gridserver.com/wp-content/uploads/2009/11/new-uc-logo.jpg"><img class="alignleft size-full wp-image-188" title="new UC logo" src="http://s86871.gridserver.com/wp-content/uploads/2009/11/new-uc-logo.jpg" alt="" width="200" height="121" /></a>Universal Companies is the leading single-source supplier to the spa industry.  The company has created many relationships with hundreds of manufacturers to bring unique quality products to its customers.  In an effort to bring even more to spas and salons, Universal Companies launched Advance with Education, a continuing education site dedicated to help those in the industry.  The education opportunities focus on topics from skin care to product knowledge.</p>
<p>“In this tight economy, it is vital for spas and salons to search out new products for their menu that will be value-creating profit centers,” said Susan Tipton, Education Manager at Universal Companies. “<a href="http://www.whiterimage.com/professional/about-whitening.html" target="_blank">Teeth Whitening</a> is a perfect example of a profit center that is complementary to existing products and services in the spa, is very attractive to clients, and has the potential for repeat business. Teeth whitening can be introduced with minimal expense and training, and [it is] a significant addition to a spa’s revenue. Universal asked Whiter Image to develop a webinar that had a dual educational purpose – to provide an overview of their innovative teeth whitening products and to share with clients key points to look for when adding new profit centers in their spa, and how to market new products or services to existing clients, as well as potential clients,”</p>
<p>The webinar touches on important points regarding product growth and profit maximization in the salon.  There is an added value with expansion into new products.  Whiter Image has spent considerable time educating its clients on the importance of adding profitable items into the mix.  Christina Morrin, a senior account manager with Whiter Image, conducted the webinar.  Her knowledge of <a href="http://www.whiterimage.com/product-whiter-image.html" target="_blank">products</a>, customer expectations, and the industry made her an excellent person to give the presentation.</p>
<p>Whiter Image is proud to be associated with such a strong and well respected company in the spa industry.  The webinar is available to the public at <a href="http://www.advancewitheducation.com/Library.aspx">http://www.advancewitheducation.com/Library.aspx</a> in the Webinars by Brand category.  It is listed as Whiter Image.</p>
<p>You can learn more about Whiter Image by checking out the new video: http://www.youtube.com/watch?v=kjbmsFxpl-4</p>
<p><strong>Why Teeth Whitening:</strong> Customers who frequent spas and salons are aesthetically driven customers looking for ways to improve their appearance.  Whiter Image recognizes this need and provides products that help them to achieve their goals.  The products our easy to cross-promote with existing product lines as well as future ones.  Whiter Image realizes that these needs exist, and the company is able to help make your product lines well-rounded by including teeth whitening products.</p>
<p><strong> </strong></p>
<p><strong>Teeth Whitening in the Beauty Industry:</strong> The rapidly growing beauty market is the prime place for teeth whitening products.  It is about finding new ways to drive sales with products such as Whiter Image that compliment current products and services.  Teeth whitening products often result in repeat sales from customers as well as opportunities for new sales with their friends and family.</p>
<p><strong>Whiter Image Products:</strong> Whiter Image has been a leader in the teeth whitening industry for over two years.  With excellent name and product recognition, customers have seen the brand in magazines such as <em>Shape</em> and <em>USWeekly</em>, and they know it works.  Whiter Image carries three products: TOGO Pens, the Chic-Flic, and Premium Prefilled Trays for use with L.E.D. lights.  All three items provide customers with exceptional results quickly.  “At the end of the day, vanity has a continuity even in challenging times and the same person who is getting hair highlights or a French manicure is likely interested in white teeth. Why shouldn’t salons take that share of wallet as well versus letting the customer walk out the door and spend their teeth whitening dollars elsewhere?” says Brad Stevens, Founding Partner.</p>
<p><span style="text-decoration:underline;"> </span></p>
<p><span style="text-decoration:underline;">About Whiter Image</span></p>
<p>Whiter Image™ is proud to be a leader in the teeth whitening industry as a founding member of the Council for Cosmetic Teeth Whitening and an author of industry best practices as chosen by industry leaders.  Whiter Image recognizes the importance of offering advanced teeth whitening products comprised of innovation, ease of use, the highest quality ingredients, affordability, and unsurpassed customer support. <a href="http://www.whiterimage.com/">www.whiterimage.com</a></p>
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		<title>check us out!</title>
		<link>http://blog.whiterimage.com/check-us-out/</link>
		<comments>http://blog.whiterimage.com/check-us-out/#comments</comments>
		<pubDate>Fri, 13 Nov 2009 15:46:12 +0000</pubDate>
		<dc:creator>whiterimage</dc:creator>
				<category><![CDATA[Press]]></category>
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		<guid isPermaLink="false">http://whiterimageblog.com/?p=182</guid>
		<description><![CDATA[We&#8217;ve been hard at work updating our media.  We know how important it is to communicate to customers in an easy-to-understand way. That is why we reworked our brainshark presentation. Check it out! Hope you enjoy it and as always please let us know if you have any feedback.]]></description>
			<content:encoded><![CDATA[<p>We&#8217;ve been hard at work updating our media.  We know how important it is to communicate to customers in an easy-to-understand way.</p>
<p>That is why we reworked our brainshark presentation.</p>
<p><a href="http://www.brainshark.com/brainshark/vu/view.asp?pi=391833949" target="_blank">Check it out!</a></p>
<p>Hope you enjoy it and as always please let us know if you have any feedback.</p>
<p><a class="a2a_dd a2a_target addtoany_share_save" href="http://www.addtoany.com/share_save#url=http%3A%2F%2Fblog.whiterimage.com%2Fcheck-us-out%2F&amp;title=check%20us%20out%21" id="wpa2a_12"><img src="http://blog.whiterimage.com/wp-content/plugins/add-to-any/share_save_171_16.png" width="171" height="16" alt="Share"/></a></p>]]></content:encoded>
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		<title>From SpaClique: Men Embrace Beauty Industry Products</title>
		<link>http://blog.whiterimage.com/from-spaclique-men-embrace-beauty-industry-products/</link>
		<comments>http://blog.whiterimage.com/from-spaclique-men-embrace-beauty-industry-products/#comments</comments>
		<pubDate>Thu, 12 Nov 2009 17:32:25 +0000</pubDate>
		<dc:creator>whiterimage</dc:creator>
				<category><![CDATA[In The News]]></category>
		<category><![CDATA[beauty industry]]></category>
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		<category><![CDATA[men beauty]]></category>
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		<guid isPermaLink="false">http://whiterimageblog.com/?p=179</guid>
		<description><![CDATA[MEN are spending thousands of dollars to look like a million bucks. In Australia, men buy 10 times more grooming products than 20 years ago. &#160; Market research organisation IBISWorld has predicted Australian men will spend $48.4 million on cosmetics during the 2009/10 financial year compared to $5 million in 1999/2000. They are also expected [...]]]></description>
			<content:encoded><![CDATA[<p>MEN are spending thousands of dollars to look like a million bucks. In Australia, men buy 10 times more grooming products than 20 years ago.</p>
<p>&nbsp;</p>
<hr />
Market research organisation IBISWorld has predicted Australian men will spend $48.4 million on cosmetics during the 2009/10 financial year compared to $5 million in 1999/2000. They are also expected to spend $1.04 billion on having their hair done and day spa treatments.</p>
<p>In the early 1990s, 12 per cent of the hairdressing and beauty industry&#8217;s clientele were men, but now they make up 33 per cent, with that figure expected to increase to 38 per cent by 2014/15.</p>
<p>IBISWorld general manager Robert Bryant said increasing numbers of women in the workplace had encouraged many men to smarten up their appearance.</p>
<p>&#8220;In a male-dominated environment, there is little pressure for men to dress up to impress their colleagues, however as the number of women in the workplace increases, so too does the focus on fashion and overall presentation,&#8221; he said. Metrosexual celebrities like soccer star David Beckham, who has worn nail polish and a variety of hairstyles such as braids, have also had an influence, he said.</p>
<p>Elysian Hair and Day Spa owner Jack Paitaridis yesterday said men made up about 40 per cent of his Torrensville salon&#8217;s clientele and many favoured treatments such as facials and hot stone massages.</p>
<p>&#8220;Men want to look good and have an understanding of the benefits they get from the treatments in terms of their appearance and well being,&#8221; he said.</p>
<p>Elysian client Billy Neely, 30, said he spent between $100 and $150 on grooming per month because being well presented was essential for his work as a fitness coach at EFM Health Clubs Wayville.</p>
<p>&#8220;I have been having facials and massages every six to eight weeks for about a year,&#8221; he said. &#8220;It&#8217;s more socially acceptable now for men because we want to look after ourselves for the long term.&#8221;</p>
<p><a href="http://www.spaclique.com/professional-interest-spa-news/98-trends/2079-men-embrace-beauty-industry-products.html" target="_blank">{original source}</a></p>
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		<title>Whiter Image is Distributed to the Stars</title>
		<link>http://blog.whiterimage.com/whiter-image-is-distributed-to-the-stars/</link>
		<comments>http://blog.whiterimage.com/whiter-image-is-distributed-to-the-stars/#comments</comments>
		<pubDate>Tue, 10 Nov 2009 19:24:27 +0000</pubDate>
		<dc:creator>whiterimage</dc:creator>
				<category><![CDATA[In The News]]></category>
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		<category><![CDATA[Whiter Image]]></category>
		<category><![CDATA[Albuquerque Film Festival]]></category>
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		<category><![CDATA[Breaking Bad]]></category>
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		<category><![CDATA[Crash]]></category>
		<category><![CDATA[In Plain Sight]]></category>
		<category><![CDATA[Lip Gloss Plumper Pen]]></category>
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		<guid isPermaLink="false">http://whiterimageblog.com/?p=177</guid>
		<description><![CDATA[Whiter Image, a leader in the $14 billion teeth whitening industry, is once again in the hands of the stars.  With growing international media coverage in such magazines as New Beauty, US Weekly, SELF, and NAILS among others, it is no surprise Hollywood has discovered the products. The Whiter Image Chic-Flic TOGO Whitening &#38; Lip [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.whiterimage.com" target="_blank">Whiter Image</a>, a leader in the $14 billion teeth whitening industry, is once again in the hands of the stars.  With growing international media coverage in such magazines as New Beauty, US Weekly, SELF, and NAILS among others, it is no surprise Hollywood has discovered the products.</p>
<p>The Whiter Image <a href="http://www.whiterimage.com/product-chic-flic.html" target="_blank">Chic-Flic TOGO Whitening &amp; Lip Shine Plumper Pen</a> was distributed to some of the biggest stars at the Albuquerque Film Festival as well as the casts of Breaking Bad and Crash.  The Chic-Flic TOGO Whitening &amp; Lip Shine Plumper Pen has proprietary teeth whitener on one side and lip plumper on the other.  The casing is adorned with LED lights and mirrors for easy on-the-go use.</p>
<p>“Albuquerque is the place to film these days. Both Breaking Bad and In Plain Sight are set in and filmed here, while Crash the series is set in L.A., but filmed here. Whiter image was in the VIP Gift bags for the First Annual Albuquerque Film Festival where Bryan Cranston presented Dennis Hopper with a Lifetime Achievement Award,” said Andre West-Harrision, Promotional Partner.</p>
<p>The Albuquerque Film Festival is held by the non-profit organization Film For Change, a group that dedicates itself to the promotion, presentation, and production of socially relevant media.  The Festival not only celebrates film but all of the arts including dancing and painting amongst others.  Some of this year’s attendees were Dennis Hopper, Bryan Cranston, and Giancarlo Esposito among others.</p>
<p>Breaking Bad is one of AMC’s leading shows.  Breaking Bad and the cast are the winners of 8 Emmys, 1 Satellite Award, 3 Writers Guild Awards, 3 Television Critic Association Awards, and many others.  This stellar drama is about a high school chemistry teacher who suffers from a “mid-life crisis” and becomes a criminal.  Filmed in New Mexico, Breaking Bad has become an instant classic.</p>
<p>Featured on the Starz Network, Crash picks up where the 2004 movie left off.  The show tells the story of racial tensions in Los Angeles, but it is filmed in Albuquerque, New Mexico.  The cast includes Dennis Hopper, Moran Atias, and Ross McCale among other big names.</p>
<p>You can learn more about Whiter Image by checking out the new video: <a href="http://www.youtube.com/watch?v=kjbmsFxpl-4" target="_blank">http://www.youtube.com/watch?v=kjbmsFxpl-4</a></p>
<p>Why Teeth Whitening:  Customers who frequent spas and salons are aesthetically driven customers looking for ways to improve their appearance.  Whiter Image recognizes this need and provides products that help them to achieve their goals.  The products our easy to cross-promote with existing product lines as well as future ones.  Whiter Image realizes that these needs exist, and the company is able to help make your product lines well-rounded by including teeth whitening products.</p>
<p>Teeth Whitening in the Beauty Industry:  The rapidly growing beauty market is the prime place for teeth whitening products.  It is about finding new ways to drive sales with products such as Whiter Image that compliment current products and services.  <a href="http://www.whiterimage.com/professional/about-whitening.html" target="_blank">Teeth whitening</a> products often result in repeat sales from customers as well as opportunities for new sales with their friends and family.</p>
<p>Whiter Image Products:  Whiter Image has been a leader in the teeth whitening industry for over two years.  With excellent name and product recognition, customers have seen the brand in magazines such as Shape and USWeekly, and they know it works.  Whiter Image carries three products: TOGO Pens, the Chic-Flic, and Premium Prefilled Trays for use with L.E.D. lights.  All three items provide customers with exceptional results quickly.  “At the end of the day, vanity has a continuity even in challenging times and the same person who is getting hair highlights or a French manicure is likely interested in white teeth. Why shouldn’t salons take that share of wallet as well versus letting the customer walk out the door and spend their teeth whitening dollars elsewhere?” says Brad Stevens, Founding Partner.</p>
<p>About Whiter Image<br />
Whiter Image™ is proud to be a leader in the teeth whitening industry as a founding member of the Council for Cosmetic Teeth Whitening and an author of industry best practices as chosen by industry leaders.  Whiter Image recognizes the importance of offering advanced teeth whitening products comprised of innovation, ease of use, the highest quality ingredients, affordability, and unsurpassed customer support. www.whiterimage.com.</p>
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		<title>Whiter Image now available on Ave You!</title>
		<link>http://blog.whiterimage.com/whiter-image-now-available-on-ave-you/</link>
		<comments>http://blog.whiterimage.com/whiter-image-now-available-on-ave-you/#comments</comments>
		<pubDate>Wed, 04 Nov 2009 19:37:24 +0000</pubDate>
		<dc:creator>whiterimage</dc:creator>
				<category><![CDATA[In The News]]></category>
		<category><![CDATA[Whiter Image]]></category>
		<category><![CDATA[Ave You]]></category>
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		<category><![CDATA[Lip Gloss Plumper Pen]]></category>
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		<category><![CDATA[Stained Teeth]]></category>
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		<guid isPermaLink="false">http://whiterimageblog.com/?p=173</guid>
		<description><![CDATA[Whiter Image products are now available on AveYou.com. Avenue You, where it is always all about you! is a one stop beauty shop.  Created by Lisa Esposito and her brother Brian to bring the finest hair, nail, skin, and body care products to all of their online and in-store shoppers.  Lisa and Brian were able [...]]]></description>
			<content:encoded><![CDATA[<p>Whiter Image products are now available on <a href="http://www.aveyou.com/whiterimage.aspx?utm_source=bronto&amp;utm_medium=email&amp;utm_term=Image+-+Whiter+Image+at+AveYou.com!&amp;utm_content=brianesposito%40aveyou.com&amp;utm_campaign=Whiter+Image" target="_blank">AveYou.com</a>.</p>
<p>Avenue You, where it is always all about you! is a one stop beauty shop.  Created by Lisa Esposito and her brother Brian to bring the finest hair, nail, skin, and body care products to all of their online and in-store shoppers.  Lisa and Brian were able to create this new concept stemming from their father, Anthony Esposito&#8217;s, guidance and skills.</p>
<p>Anthony Esposito was an originator in the beauty industry starting Esposito Beauty Supply, which then turned into Salon Professional Services.  Salon Professional Services is the parent company to Beauty Plus and Avenue You.  Salon Professional Services wholesale division calls on over 5,000 salons, spas and beauty boutiques throughout the state of New Jersey.</p>
<p>The salon division is head up by Rudy F. Falco who has extensive background in sales, consulting, and purchasing.   All of Avenue You product lines are extensively tested to make sure they stand up to all of their claims.  Avenue You&#8217;s entire concept is being all about you, the customers.</p>
<p>Avenue You&#8217;s in-depth customer service and product knowledge allows them to offer the best possible service in the beauty industry.  Their stores are equipped with extensive staff and high inventory levels to always be able to serve their customers.  Avenue You Online at <a href="http://www.aveyou.com/about-us.aspx">www.aveyou.com</a>, which was developed and created by Brian J. Esposito takes all the same core concepts, however does everything possible to get an online shopper&#8217;s order to their doorstep as quickly as possible.</p>
<p>Check out our video on Ave You:</p>
<p>[youtube=http://www.youtube.com/watch?v=qjVmJf53LG0&amp;feature=player_embedded]</p>
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